Coverholder at LLOYD`S

Prize Indemnity Insurance

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This type of insurance will open more opportunities to organize various sales promotions and special competitions for large amount – awards, while transferring all the risks to the insurer. You yourself can come up with the event most suitable for your promotion.

Most commonly the events are divided into the following groups: mathematical (i.e., lotteries, unlock the safe and the lock, ‚happy envelope‘ draw, etc.), sport (i.e., achievements of sportsmen, records, result prediction, etc.) and weather  (i.e., weather temperatures, snowfall, precipitation, wind, rainbow, etc.)

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Description

Claim example

 

Household appliance company offered to refund 100% of the value of the goods to all customers who had  purchased the goods during a promotion campaign period, if Lithuania wins 2 gold medals. Sales volumes during the promotion were significantly higher than normal. Lithuania has won 2 gold medals and the company had to refund the money for the goods back to the customers. The company had Prize Indemnity Insurance for this promotion, so it paid 5% of the premium of the sales volumes and the insurance company paid the benefit of LTL ~500.000, which was refunded back to participants of the promotion.

 

Advantages

 

  • Sales volumes increase up to 200% and more during the promotion campaign
  • A very high value (prize) communication, with a limited budget
  • Competing not by a discount, but by the added value
  • Exclusivity and innovative idea, brand prominence
  • A strong public and media attention
  • Most reliable, highest level insurance coverage – Lloyd‘s of London
  • Professional and experienced specialist team